And we shall name it “Stevie.”

A direct mail piece that we created for Acxiom was a recent winner in the national Stevie Awards, also known by the less interesting name of the American Business Awards. Competing against companies from across the nation, Acxiom’s mailer took home the trophy in the category of “Best Marketing or Sales Brochure or Kit.”

This complex piece was part of the company’s efforts to increase awareness of the company’s broadening role in integrated marketing initiatives through multi-channels. The target audience was influential industry analysts and media.

The piece included a large, metal box, printed on the cover with a mosaic representation of Acxiom’s iconic ‘X.’ Inside were collateral pieces that outlined Acxiom’s capabilities and a video player which included a presentation from John Meyer, CEO and President.

Pictures don’t do it justice. Call us and we’ll be glad to show you the real thing.